READY TO RUMBLE
Adobe Takes on Everyone in AI
The creative heavyweight is now battling in every corner of the marketing universe. How do the odds stack up?
Carter Edsall
After 30 years growing brands for Disney, Nissan, Universal, and other corporate giants, I'm building AI Marketer to help startups, challengers, and next-gen marketers own the future.
CALL TO ACTION
The Biggest Obstacle to AI Adoption? Marketers.
Let's stop talking about what AI can do—and start focusing on how to do it.
Stolen Words
The Plagiarism Police are Knocking
How AI-generated content is putting every marketer, agency, and brand at risk.
I'M NO EXPERT
Apple's Intelligence Crisis: Don't Take My Word For It
How the iconic brand went from "Think Different" to "What were they thinking?" Here's what the experts say.
Report Card
A Tale of Two AI Courses
One thing I learned about "Intro to AI" courses—no two are the same.
Grudge Match
AI vs AI: The Escalating Email War
AI-fueled outreach is more powerful than ever. So are the defenses trying to stop it. What happens next?
The Bigger Question
The Alexa+ Moment: What’s Really at Stake
What if Amazon’s new voice assistant is so good, we stop questioning AI?
Crystal Ball
One Podcast Episode Creatives Can't Afford to Miss
Adobe’s Scott Belsky offers a sobering glimpse into the future of AI and creative work.
Plot Twist
Journalists are the New Marketers
How ex-reporters and newsletter renegades are rewriting the rules of marketing.
Wait For it
Perplexity’s Comet Fuels the AI Froth
A marketer's perspective on the latest “all sizzle and no steak” AI announcement.
Reviewed
The Virtual Event That Might Just Save Your Agency
The AI for Marketers Summit: A must or bust for agency leaders?
The Freelance Boom
AI Isn't Replacing These Marketers
The fastest way to AI adoption isn’t a corporate overhaul—it’s hiring the right mercenary.